• Helen Walkinshaw

Introducing Generator Live



WHAT IS GENERATOR LIVE?


Generator Live is a new music festival, celebrating and exclusively showcasing North East talent– taking place on June 25th 2022– with fringe activity happening in the day's prior. Our day to night festival line-up will advocate rising talent from the North East’s thriving and eclectic music scene, through cross-genre programming, in keeping with our Key Change Pledge.


Built by the team who previously brought Evolution Emerging and Tipping Point Live to the region, 2022 will see a revised festival format with accessibility, diversity, and resilience at its core. Generator Live is a platform for some of the best North East artists and creatives to join and show the strength in our industry. Displaying the regions talent both on stage and behind the scenes, with local production crew, independent promoters and grassroots venues cohesively working together in supporting the festival and its emerging artists.

 

WHO ARE THE ORGANISERS?


Festival organisers Generator North East are one of the UK’s largest talent development agencies, with a reputation for connecting people and creating career pathways through their annual Festival and Conference. For the past 30 years, Generator have been supporting our region’s artists and music industry professionals at the early stages of their careers.


 

WHY?


The North East has a proud history of celebrating our music makers and creatives. As an organisation Generator are here to support that culture and develop those talents. By building a platform, that exclusively highlights the North East music industry, the region continues to build on our reputation and be recognised for our talents.


The revised festival format is in response to the shifting shape of the music industry, and the needs of our artists and audiences. Generator Live promises to reignite excitement for our dynamic & developing music scene.


 

WHEN?

Generator Live will take place on Saturday 25th June with fringe events and conference happening in the day's prior



 

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